← Work
The Church of Chocolate
A chocolate company built around the cult-like following of chocolate.
- Client
- The Church of Chocolate
- Year
- 2025
- Role
- Packaging, Logo design, Art direction
- Discipline
- Packaging & identity
The brief
We were approached to build a cult.
Approach
There are a lot of cult-like followings among brands and companies, so we wanted to lean into that and build something that reflected a cult and its rituals.
Outcome
To keep everything friendly and fun, we did chocolate — who doesn’t like chocolate? So we built a cult… sorry, the Church of Chocolate. Each drink comes with ritual instructions and is meant to be drunk for a different reason: lust, energy, sleep, and getting high.
