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Situational Awareness 101
A self-initiated poster series turning a safety briefing into something you would actually put on a wall.
- Client
- Self-initiated
- Year
- 2023
- Role
- Editorial, Poster design, Illustration
- Discipline
- Editorial & poster
The brief
Build a mailable folding poster that spreads awareness with humor.
Approach
The mailer arrives as a small folded rectangle. As the viewer unfolds it, the story unfolds too: a coconut falls out of a tree and onto someone’s head, ending in the full poster — a humorous “Wanted” poster for a comically villainous-looking coconut.
Outcome
A folding poster that tells a story — and something people will actually want to put on their wall.
